Now that the secret is out with how powerful digital marketing really is, the competition is tougher than ever before but with the right strategy and execution, you can reach more people that need what you offer – allowing you to build your brand and increase your sales.
WebSuitable works with clients in a number of different industries. The following digital marketing success stories illustrate the results companies get when partnering with WebSuitable.
Beaury Flowers is Canada’s second largest filling florist, with over 20 thousand orders per year.
For over 50 years Beaudry Flowers has provided exquisite flowers to customers all over the world. Beaudry’s design team includes experienced local Ottawa florists who create beautiful flower arrangements for all of life’s occasions. Beaudry flowers is one of Canada’s largest florists and a top fulfillment florist. Ranked top 250 flower shops globally.
Prior to working with WebSuitable, Beaudry Flowers had managed their own Paid Search campaigns internally. The primary conversion point was being tracked through phone calls (either from mobile click to call buttons or forwarding numbers in the ads), there were no on-site conversion points being tracked. Their overarching goal was to increase site traffic, but ultimately drive qualified leads and foot to their physical location.
Based on the segmentation of the client’s physical location, geographic targeting was at the center of WebSuitable’s core strategy. Additionally, it was well understood that phone calls alone were not enough to provide a holistic picture of success and it would be imperative to begin tracking other points of engagement to properly identify areas of success, as well as opportunities for growth. WebSuitable’s Plan of Action Comprised of Three Main Strategies:
- Google Analytics & Google Tag Manager Integration to sync metrics for PPC accounts and track all on page events including online checkout through their Shopify store.
- Enhanced Geographic Targeting which implemented a radius centered campaign structure in order to provide customized messaging based on the nearest location to anyone performing a search within that region.
- Amplified use of PPC Text Ad Extensions to provide more relevant information to the searcher & increase Click Through Rates. Extensions included Sitelinks, Locations, Callouts, Reviews, & Mobile Click to Call.
The results were immediate and provided much-needed data to Beaudry Flowers based on their online ROI performance. In an industry that is very location-centric and requires quick service/action, people in need of immediate care were easily able to identify Beaudry’s worldwide delivery by creating location-specific ads, hours, and services from the newly constructed PPC Text Ads with enhanced Extensions, causing a dramatic increase in Click Through Rates and Conversion Rates. Also based on the new data being tracked within their configured Google Analytics account, the WebSuitable PPC team was able to optimize the campaigns in order to reduce overall Customer Cost Per Acquisition for each location.
WebSuitable has been a great partner, leading our web marketing strategy and growing our business through effective SEO and PPC. They bring a proven test-and-learn philosophy to everything that they do and have become a true extension of our team.” – Marlon Oneid, President & CEO, Beaudry Flowers & Silk Greenhouse.
Giant is the world’s largest producer of high-quality bikes, with locations all across the world.
Quantum Nutraceuticals has been providing quality sports nutrition products to professional bodybuilders and fitness enthusiasts.
Quantum Nutraceuticals has been providing quality sports nutrition products to professional bodybuilders and fitness enthusiasts. Quantum Nutraceuticals contracted WebSuitable for website, video production and search engine optimization.
- 610% increase in keywords over 3 months
- 30.27% increase in organic search traffic
- 47% increase in conversions
We also created this promotional video to help increase conversions on their landing pages and social media engagement.
Free SEO Consultation Questions? Get in contact with us here!
Westend Laser Clinic & Medical Aesthetics
Westend Laser Clinic provides only scientifically proven, safe and effective methods of laser hair removal and laser skin care.
District Realty is a leading commercial real estate and property management company in Ottawa.
STEP 1: SCHEDULE A STRATEGY SESSION
In your free strategy session, we’ll analyze your business objectives and design a strategy to maximize the ROI of your budget.
STEP 2: LAUNCH YOUR NEW MARKETING PLAN
Our in-house team of marketers and designers will get to work on your new marketing plan so you can focus on other areas of your business.
STEP 3: ENJOY INCREASED TRAFFIC & SALES
The best part about digital marketing is that the internet is open 24/7 and your business continues to grow even while you’re sleeping.
WebSuitable is a results-driven digital marketing agency that can help your brand blast out of obscurity to become a recognized brand and dominant industry player. Our in-house team of Marketing Specialists provide solutions customized for YOUR unique business challenges and goals.