Digital Marketing

Your Audience Doesn’t Care About Your Product Because They Don’t Care About You

But You Can Change That If your business is struggling to make sales because your target audience isn’t biting, you’re not alone. 92% of customers are indifferent towards the majority of companies and brands, heck, they wouldn’t even notice if they disappeared. My intention isn’t to scare you, but to …

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7 Proven Direct Response Marketing Techniques That Drive Results

According to Small Business Trends, “54 percent of consumers surveyed said they want to receive mail from brands they’re interested in.” They also say that over 150 million direct mail promotions were used in 2015. The company and customer communities have decided together that direct response marketing is a standard part …

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3 Reasons Why You Should Integrate Landing Pages Into Your Email Marketing Strategy

The objective of most emails that you send is conversion. With promotional emails that include discounts, you entice subscribers to make a purchase. With event invitations, you want to increase attendance at your event. With content offer emails, you urge subscribers to download your latest ebook, whitepaper, or webinar. Whatever …

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9 Ultra-Affordable Digital Marketing Ideas You Can't Afford to Ignore

Did you know that there are 28 million small businesses in the United States, but they account for 54% of all sales made in the country? Pretty cool, right? We thought so too! You could be part of those successful 28 million businesses when you have solid digital marketing ideas ready to …

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4 Reasons Canadian Digital Marketing Will Help Your Company

MasterCard Canada conducted an interesting study not too long ago. It detailed how millennials shop. Although they still like to patronize local shops, they often do a lot of their research online first. Yet, surprisingly, nearly 1/3 of Canadian retailers still don’t have a website! This is a major misstep, …

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Competitive Online Marketing Services in Ottawa

More and more businesses in Ottawa are discovering the wonders of the Internet. From a small business owner’s perspective, the digital world offers big opportunities. But, online marketing success doesn’t happen overnight. It is a processing which you invest time, effort, and money. It’s also about smart planning and continuously …

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8 Digital Marketing Pain Points for Small Businesses and How to Address Them

In any given niche, entrepreneurs and small businesses have to grapple with countless pain points every day. Digital marketing seems to be one of the hardest to grasp. A majority of SMBs and entrepreneurs started out as experts in their trade or niche, where marketing is rarely a necessity to …

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3 Ways a Digital Marketing Agency Can Boost Business During the Holidays

Without a solid marketing plan over the holidays, it can go one of two ways. Either your sales skyrocket, or it’s your slowest time of the year. 71% of shoppers think they’ll receive better deals online, than in a store. You can’t afford to miss out on the massive ROI you’ll …

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Results Driven Digital Marketing Services in Ottawa

More and more businesses in Ottawa are discovering the wonders of the Internet. From a small business owner’s perspective, the digital world offers big opportunities. But, online marketing success doesn’t happen overnight. It is a process which you invest time, effort, and money. It’s also about smart planning and continuously exploring …

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